Marketing: Be Your Own Brand
Great marketing insights : Be your own brand & stop targeting buckets https://t.co/aaNex6f98B — Kevin Donahue (@mrkevindonahue) April 26, 2017
How Guest Targeting is shifting the OTA landscape
For years, Expedia, Orbitz, and Travelocity have been entrenched OTA players in a static hospitality landscape. With back-end connectivity to the GDS, these OTA giants represented a simple, at-home entry …
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How to Convert Social Media Followers to Buyers
Since the rocket-like launches of Twitter, Facebook, and Pinterest years ago, organizations have been asking the million dollar question in regards to social media, “How can we convert fans into …