Tag: luxury

Luxury brands are big fans of Facebook, other social media sites

High-end brands have woken up awakened to the power of social media because of some compelling statistics. “Households earning over $100,000 a year are on the Internet 23 hours a week and on Facebook six hours a week,” said Bernie Brennan, co-author with Lori Schafer of “Branded: How Retailers Engage Consumers with Social Media and …

Travel Trends for China’s Millionaires

The Hurun Research Institute has released The Chinese Luxury Travel White Paper, giving insight into the preferences of China’s luxury consumers. The study, which was created from one-on-one interviews with 463 Chinese millionaires and billionaires, sheds new light onto how the wealthiest Chinese make travel decisions. I found several details to particularly interesting, including: Chinese …