Take New York City, for example. A recent ranking of hotels by TripAdvisor found the Best Western Herald Square to be among the top hotels in Manhattan.
No disrespect to the Best Western, but many travelers may be asking just how this limited service property is ranked higher in New York City than the Trump International, Four Seasons New York, and – of course – The Ritz-Carlton, New York Central Park. (There’s also a pretty good chance that hotel owners and managers are asking the same thing!)
The answer, according to TripAdvisor, is that hotel rankings are determined by the following:
TripAdvisory Hotel Ranking Criteria
- Number of Reviews per Hotel
- Recency of TripAdvisor Reviews
- Rating given to Hotel by Reviewers
TripAdvisor takes these three core elements – quantity, quality, and recency – and runs them through their proprietary algorithm to determine the rankings for hotels in each city.
The more highly rated reviews a hotel receives in a short-period, the higher their ranking will be on TripAdvisor.
It’s worth noting that TripAdvisor rankings are updated for each city are updated approximately once per week, to incorporate new reviews and ratings.
So, there you have it… the “secret” to how TripAdvisor calculates rankings for every city.
Source: TripAdvsor Help Center