Month: September 2014

Hospitality Hot Reads: iPhone 6, Net RevPAR and ProPAR

Here’s what I’m reading this week to stay aware of emerging trends and opportunities: Travel Weekly Consumer Trends 2014: Explosion in Mobile Bookings With the launch of the new iPhone 6 by Apple this week, larger phones and “phablets” will continue to gain mobile share. The larger interface is a great canvas for hospitality sites …

TripAdvisor insights on Hotel Guest Engagement

TripAdvisor has compiled a study of guest engagement and found several key factors that drive hotel guest engagement on the review site. Among the key findings, management responses to TripAdvisor reviews can drive bookings on the site by more than 20% . Specifically, hotels that responded to guest reviews were 21% more likely to receive …