Month: August 2013

The Answer: How TripAdvisor Rankings Are Calculated

Given the popularity of TripAdvisor and the impact of hotel reviews on ADR and RevPar, hoteliers and guests want to know the answer to one pressing question: How are TripAdvisor Rankings calculated? Take New York City, for example. A recent ranking of hotels by TripAdvisor found the Best Western Herald Square to be among the …

Want to Connect with more Customers? Stop being a Morning Person!

I can’t believe how many emails I receive every weekday morning that ask this key question: “Do you want to connect with more customers?” And the answer, of course, is “Well, yeah! Don’t we all?!” A study by GetResponse.com suggests that the timestamp on emails might be as important as your message. GetResonse√ā¬†analyzed more than …